Friday, January 9, 2015

Step 5: The Secrets to


Step 5: The Secrets to

Writing the Content

for Your Ebook with

Ease!

Ok, you are know ready to begin writing the content for your Ebook. A lot of people find

this very daunting but it does not have to be!

This step will explain how I find good solid content for my Ebooks and how you can get

them written within have have a killer product within one day!

Want to know the secret to creating your own product super fast?

ALL THE RESEARCH HAS BEEN DONE FOR YOU!

You do not need to spend hours of painstaking research to write your next best seller as all

the research has been done for you!

All you need to do to find good quality content for your Ebook is know where to find it!

The first place you should go is Ezine Articles

http://www.ezinearticles.com

Ezine Articles has thousands of articles that you can use for the content of your product.

Bear in mind you should not copy people's articles but you can by all means take the main

points from an article and re write it in your own words.

Easy huh?

The only hard part is a lot of writing but stay on track and you should be fine!

Ok, the first thing you should do is go to the Ezine Articles homepage which is :

 

Ok, it is a bit of a bad picture but you should see a box on the side of the page about

halfway down that has a search feature.

Click on the “Advanced Search” feature and it will take you to a screen like this:

All you have to do then is type in your search term in the box and it will return all the

articles in the database.

Try to use the exact phrase of your main keyword for instance I typed in “Dog Potty

Training” and Ezine articles returned these results:

As you can see where I have highlighted on the picture above there are 46,109 articles on

this topic!

I could write thousands of chapters if I wanted too, but you only need 5 or 6! :)

Already in this search we can see articles entitled “Potty Training Techniques That Don't

Work” and so on.

You should search through and find 3-4 articles for each chapter and copy them each into a

separate notepad file.

As I say you should not copy someone’s articles word for word but can use ideas from

them.

So in the folder you created earlier create a separate sub folder for each of your chapters

and copy and paste 4-5 articles for each chapter that you can use content from!

All you need to do is start writing your ebook using the articles that you have found.

If you did not find much on Ezine articles here are some more top article sites:

http://www.goarticles.com

http://www.articledashboard.com

http://www.searchwarp.com

You can also find more specialist info by performing a forum search in Google for your

niche.

This will bring up all the forums to do with your niche so if you are looking for some more

in depth info you can find it there here is what you do to do a forum search:

Go to http://www.google.com

Type in your phrase/chapter and forums in the search box

For instance I typed in “Dog Potty Training Forums” and this is what Google bought

back:

As you can see there is 1,920,000 results which should be plenty enough for every chapter

for a Dog Potty Training product!

You can also use forums if you need a specific answer to a problem that you cannot find

anywhere else.

All you need to do is sign up as a member of the forum and ask your question and you will

get answers!

P.S It is a good idea to say Hello and introduce yourself first and add a bit of content.

It does not need to be anything special just tell them about your “dogs” or what ever

subject it is.

Using the above methods you should have more than enough info to write your book and

in the bonus section next I will give you a few pointers on how to put the info together!

Step 4: How To Create


Step 4: How To Create

Your Killer Product

With Least Amount Of

Fuss!

Ok, so by now you should have a market that is profitable and all you need to do is create a

product.

There are lot's of different products that you can create but for the purposes of this report

we will create an Ebook and I will show you how to write a brilliant one even if you do not

have a clue about the topic!

The reason that you should create an Ebook as your first project is it is without a doubt in

my opinion the easiest product to get started with!

If your niche really takes off you can always come back and create an “add-on” product like

educational videos, or an online course as an upsell but to start off with focus on an Ebook.

So let's get started:

First thing we need for our eBook is Chapters how do you know what chapters to put in

your ebook?

Well you need to know what people want answers too within your niche so for this we head

over to Yahoo Answers.

http://answers.yahoo.com/

Yahoo Answers is an excellent resource to see what people are wanting answers to within a

market.

It is an awesome tool to find out what the chapters or sections of your eBook should be.

So all you do is type in the market phrase you have decided on into the search bar for

instance mine is “Dog Potty Training” so I will type this in, here is what comes up for me:

 

From the example it is hard to see, but there is 1,266 results for the phrase “Dog Potty

Training”.

What you need to do know is search through the results and see what the main questions

or subjects that are bought up are.

For instance for my example one of the topics that comes up a lot within “Dog Potty

Training” is the question “Should I smack my dog when potty training?”

The answer to this question by almost everyone is a big resounding NO!

So taking the example I would think about entitling on my chapters “The 4 Reasons Why

You Shouldn't Smack Your Dog While Potty Training!”.

The amount of chapters you pick for your ebook is Dependant on how many different

questions are being asked but you should aim for about 5 or 6 chapters with good content.

More on how to get the content next, for now find 5 or 6 questions that are being asked and

make a note of them as these will be the chapters of your ebook.

The top 5 issues I found for “Dog Potty Training” was:

Should I Smack My Dog When Potty Training?

Is It Right To Shout At My Dog When Potty Training?

Should You Use A Crate When Dog Potty Training?

What's The Best Routines To Potty Train My Dog?

What Is The Best Way To Potty Train An Older Dog?

There was actually a lot more for “Dog Potty Training” but for your first product just focus

on 5 or 6 main questions and save the questions in a notepad file and put them in the

folder you made earlier.

These will be the main subjects or chapters for your eBook and all you need to do know is

make a good title for each chapter and obviously add content to each chapter.

For the start of your book always start with an introduction where you can tell them who

you are and what you are going to tell them.

This does not have to be too long however a nice little story will go down well.:)

For the title of your Chapters I find that catchy titles following the top reasons routine

works well.

So for instance you could entitle the first chapter

“The Top 10 Reasons Why You Should Not Smack Your Dog While Potty Training And The

REAL Secrets You Must Know To Do Successful Potty Training!”

As with every other step do not get too caught up on the titles of the chapters as you start to

put content in your Ebook you can always go back and change them.

I find these three guidelines help:

Try to think of a catchy title that grabs their attention

Use words like “Secrets” or “Never Revealed Before” To Spark

Interested

Also use the top 10 reasons methods or 10 thins NOT to do when

training your dog, as it is easier when you go to write your book!

So to recap you should know have 5 or 6 questions that your product is going to answer

and have thought of how to put them into catch Chapter names.

As I say this does not have to be a masterpiece just think of 5 or 6 Chapter headers that you

are going to tell them to answer the questions, as it will give you a focus for your content

that you are going to do next.

Once you have your chapter titles you are ready to start writing your guide and the next

step will show you how with ease.

All being well, you are now ready to begin writing your first product.

Don't worry it isn't as hard as it sounds!

On to the next section when you are ready!

Step 3: How To Be


Step 3: How To Be

Sure That Your

Product Will Make

Money !

Ok, so you have your niche and have picked out the top 5 phrases that people are searching

for in that market.

The next thing we need to find out is if the niche will make you any money!

Bear in mind that there is no guarantees that you will make money with your product,

however if you follow this step it should make 99% sure that there is a market for the

taking!

What you should do now as well is make a folder on your Desktop to keep all your work

together.

Just call it your “niches name” product for example “Dog Training Product”.

To find out if you will make money from your product we need to ascertain that all the

people are searching for your 5 phrases are buying as well!

There are many different ways to do this but this is the way I do it:

First of all go to http://www.google.com and type in your top phrase (the one with the

most searches) for instance I would type in “Dog Training”.

This is what Google bought up for me:

 

Once you have typed in your main phrase the first thing you should look at is the number

of search results the query has.

You can see from the example above I have highlighted the search results and there are

38,800,000 results for the phrase “dog training”.

This is a lot of results and that normally means there is a market there.

The next thing you should do is look at the number of adwords the phrase has.

I have highlighted the Adwords on the page and these are adverts people place on Google

for certain phrases what we are interested in is how many competing ads there are and

what sort of price they are paying to be there.

Basically the more profitable a market the more people will bid to place their ads.

So all you need to do now is type each one of the five phrases you picked earlier and make a

note of:

1. The number of search results

2. How many people are paying to be their on Google Adwords

The next thing we need to do as mentioned above is get a rough idea of how much people

are willing to pay to be there on Google Adwords as this is a good indicator of how much

money is in a niche!

Also make a note of what the Adwords are selling as this is a good indicator of WHAT

people are buying in the niche and this can help you with your product creation.

For instance what is the top Adword Ad?

For the dog training niche it is:

Dog Training Problems

The Professional Solution

Remote Collars & Electrical Fences

Bear in mind this is not necessarily the best product to copy although it will give you an

idea of what people are selling in the niche.

However the above is just something to bear in mind, when you have checked out the

search results for each one of your phrases and the competing ads we need to know how

much people are paying and for this we will use a site called:

http://www.spyfu.com/

Spyfu is a site that lets you see what sort of money people are spending on Google Adwords

for their phrases.

Once you go to the Spyfu site you will see this screen:

All you need to do is type in your main phrase into the Spyfu search bar and it will display

the information we want.

You will need to do this with each of your phrases but I will go through the process with my

example phrase “Dog Training”.

This is the info that SpyFu bought up for the phrase “Dog Training”:

You will receive more info showing the Google Ad words ads but we are only interested in

the top bit as shown above.

Let me explain what this data means and how it is relevant:

Cost/Click: This tells us the average cost to the advertiser per click, so you can see that

the average advertiser is spending $0.80 per each click. The higher amount is the better as

if they are spending a lot of money per click they must be getting sales! (normally anyway!)

Click/Day: This shows us the average amount of clicks per day an advertiser is getting

on that phrase. If this is high it is better also as it means people are searching for

information on that phrase.

Advertisers: This shows the number of advertisers bidding on this phrase. Ideally this

number should be lower than 20 as it means that there is more than 20 different

competing Google Adwords and if you can find a good niche with low competition then this

is better. Don't worry too much about this though as if it is high you can get people to

promote your product!

Cost/Day: This shows the total daily cost to all advertisers that bought this

keyword/phrase this just shows you how much an advertiser is prepared to pay to stay at

the top. Normally the more the better, as if the advertiser is willing to pay more than they

must think the keyword is profitable!

So all you need to do is go through each of your 5 keywords and see the results using this

tool.

Ideally you will be looking for all the figures to be high and the competition low (lower

than 10 competing ads can be a goldmine!).

However as long as people are spending money and there is a market there you will make

money 99% of the time!

Also you should now start thinking about narrowing down your niche for product creation

using this tool.

For example I have been focusing on the keyword “Dog Training” however it is a good idea

to focus on an actual topic within a subject like “Dog Potty Training” in my example.

This is not always the case but does mean you can focus in on one point and will be easier

when creating your product and more targeted.

Here is the results for “Dog Potty Training”:

As you can see from the example above this phrase is a lot more focused and is still very

competitive.

However although it is saying we would only receive 0.79 clicks per day if you created a

product on how to potty train your dog you would get more sales than if you created the

same guide and bid on just the phrase “dog training”.

Does that make sense?

You should find a niche this way that tells people how to solve a problem or offer some

solution.

So for this example I will settle on the topic “Dog Potty Training”.

If you are having any problems with this part then just send me a quick email and I will

help.

Also don't get too caught up on this just take each of your 5 phrases type them into Spyfu

and note the results and see how much people are spending to be there.

Then select a phrase that solves a problem or that is more focused!

So I have settled on the phrase “Dog Potty Training”.

The next step will show you how to get started creating your product.

Step 2: Finding That


Step 2: Finding That

Hungry Niche!

This is one of the most talked about subjects in IM and can be like the search for the Holy

Grail! :)

The good news is it really does not have to be that difficult and you can find hungry niches

with ease it just requires you to think a bit outside the box.

This step is the exact method I use to find hungry niches and is quite easy to do!

The first thing you need to do especially with your first product is find a niche that

interests you.

This is not always the case and there will be plenty of profitable niches that you do not

really interest you at all, but with your first product it is a good idea to find a niche that you

have some sort of interest in.

If you are having difficulty thinking of a good niche that you have interest in, the best thing

to do is think about your hobbies.

The first niche I can think of for you is “How to make money online” as you are reading this

guide.

Just think of things that you enjoy doing like cooking, playing computer games, fishing,

DIY, Ebay, collecting stamps etc...

The other thing I should mention here is try not to spend too much time thinking about

this as it can prevent you from taking action!

Once you have thought of a niche that you have some interest in settle on that niche and

get started.

Obviously I will not know what niche you have picked so for the purposes of this report I

will go through the niche research steps with the “Dog Training” niche!

Ok, so once you have got your niche the first thing you need to do is see if it is profitable

and people are looking for it!

Remember don't spend too much time on this just think of something you have an interest

in and move on to the next step.

The next thing you need to do is go to Overture and check out how many people are

searching for your niche.

The site I use is Pixelfast.com as it lets you see the amount of Google results and the

amount people are paying for bids on Overture.

Here is what the tool bought up for the keyword “Dog Training”:

There were more results but for the sake of this guide you should be concerned with just

the top 20 results.

As you can see this is a VERY popular niche with lots of people typing in some very

profitable phrases. Don't worry if your niche does not bring up this many results, as dog

training is a heavily saturated market.

Do bear in mind though that your niches search results should have more than 500

searches per month at the very least.

This works out at about 16 unique searches per day on overture. Overture is a search

engine that is not as big as Google so you can times the results by 4 to get a more accurate

view of how many people are searching for a certain phrase.

So as you can see the main phrases that would interest here are:

dog behavior training

dog potty training

dog training book

dog training tips

dog obedience training

So you should now do the same and pick the top 5 phrases that are being most searched for

in your niche.

If you followed the above steps and your niche has less than 500 searches per month then

you will need to find another I'm afraid as it may not be worth putting the work in if there

are so few looking for it!

So if you have a very small niche, try and think of another niche with more search results.

If you have found a niche with a decent amount of search results move onto Step 3 where

we will find out if your niche will make you money!